by Brian Gundersdorf | Apr 2, 2020 | Amplify Your Story
At Bruck Marketing, we are proponents of telling stories your ideal customers can relate to. But we also love data. And we think these two things go together like peas and carrots. In this article, we’ll share good ways to use metrics to amplify your story and...
by Brian Gundersdorf | Jan 20, 2020 | Amplify Your Story
I recently shopped for home stereo speakers. The options seemed endless. Each brand had provided plenty of features for me to compare. But none of them made it easier for me to make a decision. So, I put it off, hoping it would be easier to decide later. I was fooling...
by Brian Gundersdorf | Apr 8, 2019 | Amplify Your Story
As soon as I read the words, the jingle is in my head. “Milk it does a body good.” It’s a wildly effective earworm. I can’t get away from it. If you’re as old or older than me, maybe it’s playing in your head now too. You guys—this milk campaign has not aired in over...
by Brian Gundersdorf | Mar 25, 2019 | Amplify Your Story
In 2007, two roommates were having trouble paying their rent, so they blew up some inflatable mattresses, put them down in their living room, and promoted that as a bed and breakfast. Those air mattresses are the reason “AirBnB” is called...
by Brian Gundersdorf | Jan 25, 2019 | Amplify Your Story
As creators and sellers of products and services, we are driven to perfect our craft. We promote the value of our products, and the depth of our expertise. Those things are important. But by also focusing on experiences, we can unlock new opportunities for...
